
Mr. Samarth Shenoy B
Assistant Professor
, Dept. of MBADepartment of MBA
- [email protected]
- Teaching Experience
- 9 years
- Industry Experience
- 2.0 years
- Research Experience
- 1.0 years
Educational Qualifications
| COURSES | SPECIALIZATION | INSTITUTION | UNIVERSITY |
|---|---|---|---|
| BBM | Marketing | S D M College of Business Management | Mangalore University |
| MBA | Marketing | ICFAI | ICFAI University |
| (Ph.D) | Marketing | Sahyadri College of Engineering and Management | VTU |
Past Experience
No previous teaching experience available.
Departmental Responsibilities
No departmental responsibilities listed.
Professional Body Membership
No professional memberships listed.
Subject Teaching / Handled
No subject teaching / handled details available.
Research
No research details available.
Funded Projects
No funded projects available.
Publications
Journal
- Samartha, V.; Shenoy Basthikar, S.; Hawaldar, I.T.; Spulbar, C.; Birau, R.; Filip, R.D. A Study on the Acceptance of Mobile-Banking Applications in India—Unified Theory of Acceptance and Sustainable Use of Technology Model (UTAUT). Sustainability 2022, 14, 14506. https://doi.org/10.3390/su142114506 (Q1, Scopus)
Conference
No conference publication details available.
Book / Book Chapter
- 1. Basthikar, S.S., Hawaldar, I.T., Samartha, V., Varun, C.S. (2025). Investigating the Impact of Extended TAM with Health Belief Model in Online Food Delivery Application Among PG Students. In: Hamdan, R.K. (eds) Sustainable Data Management. Studies in Big Data, vol 170. Springer, Cham. https://doi.org/10.1007/978-3-031-83915-3_44 (Q3 Sci)
Patents
Indian
- Six-stage sole-partnership model for fund allocation to loss reduction in production and distribution
- Enhancing Productivity and Ergonomics for Traditional Women Weavers Using Semi-Automatic Power Loom
International
No international patent details available.
FDPs / Workshops
Attended
No FDP / workshop / seminar attended details available.
Organised
- Mastering statistical Techniques with jamovi: A hands on approach (Kristu Jayanti College, Autonomous College, Bengaluru, 21th – 28th Aprile 2025
- Emerging trends in Operations and Analytics ICETOA: Manipal Academy of higher education
- NIMP NATCON 2024 HR Conference on the 27th and 28th of September 2024
- Faculty development program on outcome-based education and assessment at Sahyadri College of Engineering & Management on 10th and 11th February 2024
- FDP on ai tools for modern-day research: Sahyadri college of engineering & Management : 2024
MOOC Certifications
No MOOC certificates available.
Other Details
- FDP on ai tools for modern-day research: Sahyadri college of engineering & Management : 2024