First Year MBAs Organize a Marketing Event - 'Chakravyuha'
19-May-2022
Chakravyuha is a marketing event organized by the first year MBA students which is segmented into 3 rounds namely Anveshan, Brahmashastra and Shatranj, in which 2 rounds were held online and the final round was offline. A total of 14 teams registered for the event with 3 members in each group. After the first stage of the final round, out of 12 teams, a total of 6 teams qualified for the final round of Shatranj. Team BMW secured the first place with cash prize of Rs. 4000/-; Team Google won the second place with Rs. 3000/- as cash prize and Team Cadbury bagged the third place winning a cash prize of Rs. 2000/-. There was also a cash prize declared for the uniqueness of a brand which was won by Ideal Ice-cream winning the cash price of Rs. 1000/-. The prizes were distributed to the winners by Dr. Vishal Samartha, Director-MBA Program; Dr. Ravindra Kaikini and Prof. Ramesh K G.
