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Agri-Business Field Trip: MBAs visit Soans Farm, Moodbidri

Agri-Business Field Trip: MBAs visit Soans Farm, Moodbidri

MBA-Marketing students of Dept of Business Administration (MBA) along with Prof. Padmanabha B, visited Soans Farm, Moodbidri on a field trip as an academic activity for Agri-Business Marketing Subject. Mr. Ivan Soans gave an introductory remark on the history of Soans Farm. The Farm initially started by the Swiss and German missionaries in 1926 as a pilot project to bring under useful cultivation, hilly areas dependent only on seasonal monsoon rains for irrigation has now developed into a large centre of innovative horticulture.
Mr. Vinod Soans guided the students on the farm visit. Presently, the farm is growing over 30 different fruit crops like Coconut, Pineapple, Cashew nut, Mango, Sapota, Vanilla, Areca, Bread fruit, Banana, Jackfruit, Cocoa and several spices like Pepper, Nutmeg, Clove, Allspice, Cinnamon etc. Several new crops have also been introduced from other tropical areas of the world. These are Rambutan, Durian, Langsat, Macadamia nut, Mangosteen, Dragon fruit, Abiu and Jaboticaba. Many species of bamboo from around the world and medicinal herbs are also grown here.
Through this trip, students got to experience the agri–business farm where the cultivators shared their difficulties in trade through credit and also exports. They also talked about the subsidies provided by the government and the difficulties they have in obtaining it.

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